The message
- We work with you to craft a message tailored specifically to the customers you want to reach.
- To ensure our approach is consistent with your own, we spend time with you learning everything about your wines, history, philosophy, people, verbiage and vision.
- As wine professionals we are able to understand and convey this message to your customers seamlessly, intelligently and enthusiastically .
The Execution
- We call as representatives of your winery, not as ‘Behind the Vine’.
- We make two rounds of calls: an initial call, and a follow-up call.
- If necessary, we work with you to craft a follow-up email for those who request to see the information in print.
other details
- We provide a detailed end of campaign report outlining sales numbers, percentages and all pertinent feedback.
- We always offer your customers the opportunity to make an appointment or set up a tasting if they prefer to visit in person.